Privacy Policy

Three54 Ride Store

Last updated: 28th December 2025

Three54 Ride Store respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect your information when you visit or make a purchase from https://three54ridestore.co.uk.

Who We Are

Business name: Three54 Ride Store
Website: https://three54ridestore.co.uk
Email: three54@btinternet.com
Business type: Bicycle retailer
Customer location: United Kingdom only

We are the data controller responsible for your personal data.

Information We Collect

We may collect and process the following information:

Personal Information

  • Name

  • Billing and delivery address

  • Email address

  • Telephone number

  • Payment and transaction details (processed securely by third-party providers)

Technical Information

  • IP address

  • Browser type and version

  • Device and operating system

  • Pages visited and interaction with the website

Order & Communication Information

  • Details of products purchased

  • Delivery preferences

  • Enquiries, messages, or correspondence sent to us

How We Use Your Information

We use your information to:

  • Process and fulfil orders

  • Communicate with you about purchases, deliveries, or enquiries

  • Provide customer support

  • Meet legal, accounting, and tax obligations

  • Improve our website and services

We do not sell or rent your personal data to third parties.

Legal Basis for Processing

We process your personal data under the following lawful bases:

  • Contract – to fulfil orders and provide products or services

  • Legal obligation – for tax and accounting requirements

  • Legitimate interest – to run and improve our business and customer service

  • Consent – where you have explicitly provided it (for example, marketing emails, if applicable)

Payments

All payments are processed securely via third-party payment providers. We do not store or have access to full payment card details.

Sharing Your Information

We may share your data with trusted third parties where necessary, including:

  • Payment processors

  • Delivery and courier companies

  • Website hosting and ecommerce platform providers

These providers only receive the information required to perform their services and are required to handle your data securely and lawfully.

Cookies

Our website uses cookies to:

  • Enable essential site functionality

  • Improve performance and user experience

  • Analyse website traffic

You can control or disable cookies through your browser settings. Disabling cookies may affect website functionality.

Data Retention

We retain personal data only for as long as necessary to:

  • Complete transactions

  • Meet legal and regulatory obligations

  • Resolve disputes

When data is no longer required, it is securely deleted.

Your Rights

Under UK data protection law, you have the right to:

  • Access the personal data we hold about you

  • Request correction of inaccurate data

  • Request deletion of your data where appropriate

  • Object to or restrict processing

  • Request data portability

To exercise any of these rights, please contact us at three54@btinternet.com.

Data Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites.

Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be published on our website.

Contact Us

If you have any questions about this Privacy Policy or how your data is handled, please contact:

Three54 Ride Store
📧 three54@btinternet.com